MARKETING

9 Essential Metrics of Marketing

November 05, 2022 Brandon White Season 1 Episode 1
MARKETING
9 Essential Metrics of Marketing
Show Notes

Brandon outlines 9 essential metrics of marketing and why you should be tracking them for your company's marketing.

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SHOW NOTES

The 9 Essential Metrics of Marketing

  1.  Marketing as a Percent of Revenue
  2. Churn or Customer Attrition Rate
  3. Customer Acquisition Costs (CAC)
  4. Customer Lifetime Value (LTV)
  5. Net Promoter Score (NPC)
  6. Time to Payback CAC
  7. Contribution Margin
  8. Cost Per Lead
  9. Goal Completions

Listen to the episode to learn what each one means and how you should be tracking these metrics in your marketing campaigns.

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MARKETING Podcast Website
https://PodcastOnMarketing.com

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